A rising middle class and corporate innovation help lagging productivity

A rising middle class and corporate innovation help lagging productivity

Asset Management Economy & Policy Funds

Families lined the Paseo de la Reforma in Mexico City the Saturday after Thanksgiving to catch a glimpse of giant balloons of cartoon favorites like Peppa Pig, guided by six human handlers. Red and white poinsettias adorned the base of the Angel of Independence monument. Majorettes dressed like Minnie Mouse twirled batons. Cheerleaders catapulted into the air. Liverpool, a department store that caters to Mexico’s burgeoning middle class, has hosted the parade every year in November since 2015. The parade is inspired by the annual Macy’s Thanksgiving Day Parade in Manhattan, with the goal of steering holiday shoppers toward Liverpool stores. The experience at Liverpool is playing out across

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