December 9, 2019 |
Luiz Marcelo Calicchio is a co-founder of C6 Bank, one of the latest fintech entries to emerge in Brazil. After obtaining central bank approval in January and months of beta-testing, Calicchio, along with two other former BTG Pactual executives, launched the digital bank in August with 200,000 customer accounts. The founders, who have set their sights on both individuals and businesses, hope to double that number by the end of the year.
A newcomer to a crowded digital ecosystem populated by startups and brick-and-mortar banks with their own products, C6 is trying to differentiate itself by pursuing a next-generation fintech strategy.
By employing the latest tools to offer a complete menu of
The co-founder of Brazil’s C6 Bank, one of the latest fintech startups, launched with an extended menu of banking services and is planning to roll out new products to attract consumers and small businesses