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Eletromidia names new CEO

Eletromidia names new CEO

March 15, 2022 | Thierry Ogier
Alexandre Guerrero will replace Eduardo Alvarenga at the head of Brazil's largest outdoor advertising company on April 1

Brazil People

Eletromidia, the largest outdoor advertising company in Brazil, has appointed Alexandre Guerrero as CEO, effective April 1, to replace Eduardo Alvarenga, it said in a securities filing on Friday. Guerrero has been the head of sales at Eletromidia for 14 years. He started his career at as a trainee at Mitsubishi and also opened the São Paulo office of TechMídia Publicidade, according to Eletromidia. Alvarenga, in the meantime, will become a member of Eletromidia's board of directors. Eletromidia

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