November 1, 2008
by Dan Shirai
As the global financial system is ripped apart by the worst crisis it has seen in 70 years, a knee-jerk revulsion to complexity and risk favors conservative institutions with scale and track record. When the dust settles, winners will be those plodding along in less glamorous markets, incrementally forging market share and tapping into long term trends in countries where significant fundamental strength lies behind technical trading mayhem.
In Latin America, one financial institution is poised to emerge victorious through its focus on the high growth potential middle and low income segments of Brazils population. Banco Bradesco is the LatinFinance Bank of the Ye
Long seen as a conservative bank, Bradesco has rebuffed critics with an impressive run for the top. Bold acquisitions and quick decision-making contribute to its success.