Quantifying the softer aspects of a business is never easy
— but when done right, it can be highly rewarding.
The performance of the M&E LatinFinance Brazil
Stars Index bears this out: the index has consistently
outperformed almost all of Brazil’s other
benchmarks over the past three years. Only the Novo Mercado
index has matched it — both have returned 34% over the
period, according to data from Management & Excellence
The performance of the Brazil Stars Index puts it in
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