Effective sustainability, risk management and investor
relations practices are increasingly viewed as a source of
competitive advantage in Latin America, having arrived firmly
on the radar of the region’s companies and
investors. Consumer preferences, which lean more and more
towards green, are also making banks and corporations take a
closer look at the way they do business. An increased interest
in accountability is pushing companies toward more sustainable
As sustainability becomes integrated as a core business element, financial institutions and corporate players are touting their participation in it as well as its benefits.
It is not just a public relations tool. Sustainable
practices are good for the bottom line and lift share prices.
Indexes of the top sustainable companies regularly outperform
broader benchmarks. While there is still much to be done in the
region, LatAm’s companies compare very favourably
versus emerging market peers.
"At the end of the day, the company’s mission
is to maximize its value for its shareholders, but we see that
as something intrinsically tied with sustainable development,
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